ESCA Business School: rebuilding a national legacy

The challenge: a 50-year legacy in jeopardy

Founded in 1975 by President Félix Houphouët-Boigny, the École Supérieure de Commerce d'Abidjan (ESCA) trained more than 1,000 leaders over five decades. Yet the institution suffered a marked decline: in 1996 ESCA lost its autonomy when it was absorbed into INP-HB, becoming a single stream within a larger institution; in 2023, pedagogical reforms further altered its character. Its alumni saw the 50th anniversary as a decisive moment to act.

The approach: a structured transformation strategy

MORIM delivered a two-phase engagement, mandated by the Scientific Committee of ESCA's Golden Jubilee.

Phase 0 – Structuring (January–April 2026)

Diagnostic assessment, drafting of the “Emergency Report – ESCA at a Crossroads”, development of academic and financial models, review of the legal framework, mobilisation of alumni stakeholders, and preparation of strategic briefing materials for institutional leadership.

Phase 1 – Strategic advocacy (May–June 2026)

MORIM supported the alumni's advocacy efforts, securing an agreement in principle from the Director-General of INP-HB (May 2026) and official government support from the Minister of Higher Education (June 2026).

The outcome: a historic win

On 12 June 2026, Minister Adama Diawara announced the State's commitment to re-establishing ESCA Business School, declaring: “I am fully committed to this project. Côte d'Ivoire will reclaim its place…”

Key commitments secured

Bilingual excellence: an English-French model aligned with UK standards (FHEQ Level 7), paving the way for international accreditations such as AACSB and EFMD.

State scholarships: a merit-based framework through INP-HB, supporting academic excellence regardless of financial circumstances.

Regional-hub positioning: ESCA Business School positioned as a West African educational hub, attracting regional talent and partnerships.

Alumni leadership and private-sector support

The transformation was driven by committed alumni, with the creation of a Scientific Committee and an Executive Directorate. Among the notable figures: Emmanuel Essis (class of 1983, former minister) and Thierry Tanoh (class of 1985, former minister). Private-sector partners CGECI and NSIA Group signed partnership agreements.

« There is no great economic power without great schools. »